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❶Internet research has its skeptics but continues to grow at a fast pace, providing believers with a valuable alternative to traditional data-collecting sources. Along with the provision of food, sustaining livelihoods, enhancing nutrition and the ability to cope with rapid changes in the environment and marketplaces are equally important to millions of small farmers.

Official Journal of the European Marketing Academy

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International Journal of Research in Marketing

Feit, and Randall C. Extrapolative Beliefs in Perceptual and Economic Decisions: Armstrong, and Alfred G. Ready for Pretesting Advertisements , Kesten C. Armstrong, Rui Du, and Andreas Graefe. Fader, and Bruce G. Item Response Models of Probability Judgments: Merkle, Mark Steyvers, Barbara A. Mellers, and Philip E. Schrift, Ran Kivetz, and Oded Netzer. From Primed Concepts to Action: Conspicuous Consumption on the Long Tail: How can Luxury Brands Benefit from Counterfeits?

Feit, and Eric T. Golden Rule of Forecasting: Be Conservative , J. Looking for My Self: Coleman and Patti Williams. Simple Versus Complex Forecasting: The Evidence , Kesten C. Golden Rule of Forecasting Rearticulated: Armstrong, and Andreas Graefe. Perkins, Soyeon Ahn, and Arlette C. Closing the Gap between Marketing and Finance: Schrift and Moty Amar. Simmons, and Leif D. The Economics of Predation: Accuracy of Combined Forecasts for the Presidential Election: Jones, and Alfred G.

Entry- and Sunk-Cost Spillovers from the Rival: Hashmi, Ping Xiao, and Qiaowei Shen. Will the Global Village Fracture into Tribes? Miravete, Katja Seim, and Jeff Thurk. Incorporating Profit Margins into Recommender Systems: Traffic-Light Labels and Choice Architecture: Thorndike, Jason Riis, Lillian M.

Sonnenberg, and Douglas E. Conclusions from Evidence-Based Research , J. Armstrong and Kesten C. Reply to Commentators , J. Armstrong and Philippe Jacquart.

Unplanned Category Purchase Incidence: Bell, Daniel Corsten, and George Knox. Green, Willie Soon, and J. Krieger, Brian Litt, and William C. Public Monopoly and Economic Efficiency: Berger, and Gia Nardini.

Message for Managers , J. Bell, Jeonghye Choi, and Leonard Lodish. Krieger, and Catherine Lord. Evidence-Based Methods , Kesten C. Username Password I forgot my password. Track accepted paper Once production of your article has started, you can track the status of your article via Track Your Accepted Article.

Order Journal Institutional subscription Personal subscription. CiteScore values are based on citation counts in a given year e. More about CiteScore Impact Factor: View More on Journal Insights. Your Research Data Share your research data Visualize your data. Publishing your article with us has many benefits, such as having access to a personal dashboard: This free service is available to anyone who has published and whose publication is in Scopus.

Researcher Academy Author Services Try out personalized alert features. A framework, review and research agenda P. A three-country study of brand perceptions and marketing behaviors Simon Hudson Li Huang From academic research to marketing practice: Exploring the marketing science value chain John H.

View All Most Downloaded Articles. Evaluating marketplace synergies of ingredient brand alliances Anthony Koschmann Douglas Bowman A random coefficients mixture hidden Markov model for marketing research Eelco Kappe Ashley Stadler Blank On the monetary impact of fashion design piracy Gil Appel Barak Libai View All Recent Articles.

Service-dominant logic Stephen L. Lusch The influence of social media interactions on consumer-brand relationships: Decomposing the effects of online customer reviews on brand, price, and product attributes Daniel S. View All Most Cited Articles. The effect of social networks structure on innovation performance: Most Cited Articles The most cited articles published since , extracted from Scopus.

The Plum Print next to each article shows the relative activity in each of these categories of metrics: Captures, Mentions, Social Media and Citations.


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Why You Should Try Marketing Research Paper Help as Well. If you consider marketing academic papers acquired in such a manner to be of doubtful value, we suggest that you at least try out our marketing essay writing service once. 71+ Research Paper Topics & Ideas for Marketing Students As a marketing student, you probably have access to a plethora of resources such as your college library and of course, the internet, to come up with great research paper topics.